Mazda Posts 9-Month Loss, Cuts Sales Forecast; ADV shares rise on profit guidance

Mazda Motor announced a net loss of 2.1 billion yen for the nine months ended December 2025, compared to a profit of 1.3 billion yen in the same period of 2024, reflecting softer demand and supply chain disruptions. The company revised its full-year profit outlook to a narrow loss range of -100 to -200 yen per share, down from a profit of 200 yen per share in 2024, citing continued weakness in global auto sales. Mazda cut its 2026 sales forecast to 4.6 million units from 5.0 million, citing a strategic pivot toward EVs and higher-content vehicles. ADV shares rose 2.3% in early trading on the Tokyo Stock Exchange amid cautious profit guidance and ongoing cost discipline initiatives.