Pinterest Cuts 15% of Workforce to Fund AI Strategy

Pinterest Inc. (PINS) announced plans to eliminate 15% of its workforce on January 27, 2026, citing a strategic shift to reallocate resources toward artificial intelligence development and talent acquisition. The restructuring will affect approximately 700 employees and includes office space reductions. The company expects to incur $35 million to $45 million in pre-tax charges, with the plan completion targeted by September 30, 2026. Pinterest stated the cuts will free up capital for AI-proficient hiring, AI-powered products, and sales acceleration. This move follows similar AI-driven workforce reductions across the tech sector, including Nike's recent announcement of 775 job cuts to advance technology implementation. Pinterest currently employs 4,666 people according to FactSet data.