Amazon Implements DD+7: Merchants Face 7-Day Payment Delay Effective March 19

Amazon will implement a seven-day post-delivery payment policy (DD+7) for remaining marketplace sellers effective March 19, 2026, affecting thousands of independent merchants. The change ties up cash for 5-60 days, with some businesses estimating £20,000–£50,000 in working capital could be withheld, potentially leading to cash flow stress or insolvency. The transition follows years of gradual rollout since 2016, with Amazon citing the need for reserve funds to cover returns and claims. The company argues the policy ensures fair treatment for all merchants, while campaigners and small business advocates warn of predatory practices and unfair market dominance. Amazon said it notified affected sellers in 2023 and continues to offer support. The policy now covers about 95% of independent sellers on its platform.