Ford Shares Surge as Morgan Stanley Highlights Energy Storage Upside for F

Ford (F) shares jumped 14% in midday trading on May 13, 2026, after Morgan Stanley said the automaker’s energy storage business could become a significant standalone asset, supported by battery technology access through China’s CATL. Analyst Andrew Percoco said in a May 12 note that Ford’s $2 billion battery-storage investment, announced alongside a $20 billion writedown of electric-vehicle assets, could create up to $10 billion in enterprise value. Morgan Stanley based that estimate on a 17.5-times multiple of about $588 million in EBIT once the unit reaches 20 gigawatt-hours of annual production. Its bull case values the business at $31 billion. Morgan Stanley kept Ford at Equal-weight with a $14 price target. The bank expects the unit to post negative EBIT in its first year and turn positive in 2028. It cited potential supply deals with commercial customers and hyperscalers as near-term catalysts, with U.S. energy-storage deployments projected to grow 38% annually through 2030.