Oura Postpones IPO, Citing Market Uncertainty Despite 90% Revenue Growth

Oura Inc. said on Sept. 29, 2026, that it is postponing its planned initial public offering, citing market "uncertainty" despite what it called strong demand. The smart ring maker did not provide a revised timeline. The Finnish company enters the delay with momentum: paid members reached 5.7 million after the Oura Ring 5 launch, and revenue for the fiscal year ending Sept. 30, 2026, is expected to have grown 90%. Most revenue comes from ring sales, with the remainder from subscriptions. The IPO market started 2026 strongly but slowed in the third quarter, according to Renaissance Capital, weighed down by concerns over AI spending, the Federal Reserve's renewed rate hikes and rising bond yields that raise borrowing costs.