ServiceNow (NOW) Jumps 4.6% as Snowflake’s AI Surge Highlights Data Integration Benefits

Shares of ServiceNow (NYSE:NOW) rose 4.6% on May 29, 2026, after partner Snowflake reported AI-driven revenue acceleration that underscored the value of their integrated data and workflow automation strategy. Snowflake’s CEO said AI is collapsing pipeline build time and driving record sequential revenue growth. That directly benefits ServiceNow, whose Workflow Data Fabric federates Snowflake data in real time, allowing AI agents to query and trigger actions against a larger pool of live enterprise data. The move goes beyond sector sympathy to reflect a fundamental link between the two platforms. The stock remains under pressure, down 27% year-to-date and trading 48.5% below its July 2025 high of $208.94. Ten days ago, Bank of America reinstated coverage with a Buy rating and $130 target, countering fears that AI agents could replace workflow software with the thesis that AI will make the “mission-critical” platform more valuable.