The Trade Desk shares fall as TTD earnings miss, weak guidance trigger downgrades
The Trade Desk shares fell 7.8% in morning trading on May 14, 2026, after the digital advertising platform reported a first-quarter earnings miss, issued weaker-than-expected second-quarter revenue guidance and faced multiple analyst downgrades. The company reported first-quarter revenue of $689 million, above expectations, but adjusted earnings of $0.28 per share missed the $0.32 consensus estimate. Management guided for second-quarter revenue of at least $750 million, below analyst forecasts. Investors also focused on slowing revenue growth and narrower profit margins. HSBC, William Blair, KeyBanc and Oppenheimer downgraded the stock after the report, citing competitive pressure and a slower growth outlook. Sentiment was also pressured by the departure of a senior executive and an ongoing dispute with a major advertising agency group. The Trade Desk was down 43.6% year to date at $21.27, 76.3% below its 52-week high of $89.76 reached in August 2025.